Hello tiny humans,
Today I would like to introduce some friends of mine. Their names: Tweedle Dee and Tweedle Dum. Lewis Carroll, our maker, took their names from a John Byrom’s poem, which are quite meaningful since “tweedle” means shaking your hands and fingers in order to catch somebody’s attention. As you could surely imagine, they are not as notorious as they would like to be. However they invest a lot of efforts and as soon as they catch some daydreaming wanderer walking through Wonderland they start with their verbal diarrhoea and nonsense tales and stories. When they met Alice, she tried to get rid of them without hesitating. It was not that easy, but she managed to do it.
Lots of Internet users find themselves bombed by a huge amount of e-adverts (pop-ups or introduction messages among others) while surfing the Internet. If I were those users, I couldn’t help but wonder: “why don’t they just let me be?”
The other side of the coin could be GoogleAds. While pop-ups and similar tools are much more likely to upset the audience, advertisements that appear when carrying on a Google (or Yahoo or MSN or…) research are usually much more useful and interesting for users. Actually, it would be easy to think that we are offering what they wanted. However, impulsive visits, purchases and acquisitions are more likely by advertising methods that let the audience notice about something they were not looking for in theory.
The thing is that it is not that difficult. Good blogger can do it. This is a great example: a good friend of mine, a blogger called Jon Hunter, was telling me about his work in search engine optimization, and it shows. If you look for “Game of Thrones DVD” (a future HBO TV-series) in Google, Game of Thrones UK (his blog) is the second result. As always, a picture speaks a thousand words.
From Wonderland with Love,
The Cheshire Cat
